Process mining technology giant Celonis announced it is expanding into India. The German software provider said it will invest $100 million in launching and growing process mining and execution management operations in the country it is calling the “world’s process epicenter.”
Process mining has become an increasingly important part of the automation strategy for companies, enabling them to identify which processes can and should be automated, reveal bottlenecks and inefficiencies in processes and reduce operating costs. It is an emerging technology that, according to technology consultancy Everest Group, grew 70 percent worldwide in 2020 to reach $340 million. And it expects that growth to triple by the end of 2022.
“Process mining should be at the core of digital transformation efforts and can play a critical role in helping to achieve greater scale, agility, and business value realization,” said Amardeep Modi, vice president of Everest Group. “Celonis partners and customers in India will likely benefit greatly by having this new hub to assist, train, and promote best practices for the region. It would also help tap into India’s large talent base to fulfil the fast-growing demand for process mining skills globally.”
The initiative in India will provide partners in the country with free training and access to the Celonis Center of Excellence.